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- 2023 Fall
- Medill School of Journalism
- Integrated Marketing Communications
Select a Class
300-0 Introduction to Integrated Marketing Communications
- 20: Introduction to Integrated Marketing Communications - Paul Wang - Tues 5:00PM - 7:50PM
- 21: Introduction to Integrated Marketing Communications - Paul Wang - Wed 6:00PM - 8:50PM
301-0 Consumer Insight
- 20: Consumer Insight - Stephen I Hersh - Tues, Thurs 1:00PM - 2:50PM
- 21: Consumer Insight - Carolyn Wells Keller - Mon, Wed 3:00PM - 4:50PM
302-0 Research and Data Analytics
- 20: Research and Data Analytics - Carolyn Wells Keller - Tues, Thurs 9:00AM - 10:50AM
303-0 Integrated Marketing Communications Strategy
- 20: Integrated Marketing Communications Strategy - Gerald Joseph Chiaro - Mon, Wed 11:00AM - 12:50PM
- 21: Integrated Marketing Communications Strategy - Gerald Joseph Chiaro - Mon, Wed 1:00PM - 2:50PM
304-0 Digital Media Strategies
- 20: Digital Media Strategies - Judy U Franks - Tues, Thurs 11:00AM - 12:50PM
306-0 Strategic Communications
- 20: Strategic Communications - Rafael O Matos - Danielle Robinson Bell - Thurs 12:00PM - 2:50PM
307-0 Digital, Social and Mobile Marketing
- 20: Digital, Social and Mobile Marketing - Randy A Hlavac - Mon 3:00PM - 5:50PM
400-0 Consumer Insight
- 20: Consumer Insight - Michelle F Weinberger - Tues 9:00AM - 10:50AM
401-0 Marketing Research
- 20: Marketing Research - Christopher B Cahill - Mon 2:30PM - 4:20PM
402-0 Financial Accounting
- 20: Financial Accounting - Anthony Jr Peter Poidomani - Tues 2:00PM - 3:50PM
403-0 Marketing Strategy
- 20: Marketing Strategy - Jacqueline Berk Babb - Mon 9:00AM - 10:50AM
413-0 IMC Leadership
- 20: IMC Leadership - Candy Lee - Tues 9:00AM - 11:50AM
415-0 Introduction to MarTech
- 20: Introduction to MarTech - Jonathan R Copulsky - Carolyn B. Tang - Tues 12:00PM - 2:50PM
424-0 Shopper Marketing
- 20: Shopper Marketing - Elizabeth T Harris - Tues 6:00PM - 8:50PM
428-0 Strategic Brand Management
- 20: Strategic Brand Management - Ryan C Reis - Mon 6:00PM - 8:50PM
443-0 Investor Relations
- 20: Investor Relations - Investor Relations - Nancy Hobor - Mon, Thurs 3:00PM - 5:50PM
465-0 Marketing Models II
- 20: Marketing Models II - Edward Carl Malthouse - Mon 9:00AM - 11:50AM
466-0 Machine Learning II
- 20: Machine Learning II - Edward Carl Malthouse - Mon 9:00AM - 11:50AM
467-0 Data Storytelling
- 20: Data Storytelling - Jonathan R Copulsky - Carolyn B. Tang - Wed 4:00PM - 6:50PM
490-0 Special Topics
- 20: Product Management - Special Topics - Birju Ashvin Shah - Fri 1:00PM - 4:00PM
- 21: Culture and Inclusion in Marketing - Special Topics - Danielle Robinson Bell - Mon 12:00PM - 2:50PM
- 24: Digital Marketing - Special Topics - Randy A Hlavac - Tues 3:00PM - 5:50PM
490-9 IMC Intensives
- 20: Business Communication Intensive - IMC Intensives - Laura Pigozzi - TBA
- 21: Data Intensive - IMC Intensives - Christopher B Cahill - TBA
498-0 Practicum
- 20: Marketing Metrics - Practicum - Roy Wollen - Thurs 6:00PM - 8:50PM
- 23: Customer Centric Innovation - Practicum - Hayley G Nelson - Fri 1:00PM - 3:50PM
- 24: Product Marketing - Practicum - Ali Haeri - Tues 5:30PM - 8:20PM - Wed 9:00AM - 11:50AM
499-2 Internship
- 20: Internship - TBA
501-0 Marketing Research
- 60: Marketing Research - Christopher B Cahill - Risa Naomi Duesing - Mon 6:00PM - 8:00PM
- 61: Marketing Research - Christopher B Cahill - Risa Naomi Duesing - Tues 6:00PM - 8:00PM
504-0 IMC Strategic Process
- 50: IMC Strategic Process - Vijay Viswanathan - Thurs 6:00PM - 8:50PM
- 60: IMC Strategic Process - Vijay Viswanathan - Thurs 6:00PM - 8:50PM
513-0 IMC Leadership
- 30: IMC Leadership - Candy Lee - Thurs 6:00PM - 8:50PM
- 40: IMC Leadership - Candy Lee - Tues 6:00PM - 8:00PM
527-0 Digital Marketing Activation
- 60: Digital Marketing Activation - Kelly Cutler - Mon 6:00PM - 8:00PM
541-0 Content Strategy
- 30: Content Strategy - Charles J Orwig - Thurs 7:00PM - 9:00PM
- 60: Content Strategy - Charles J Orwig - Thurs 7:00PM - 9:00PM
547-0 Change Management
- 60: Change Management - Preeti Nikhil Shroff-Mehta - Wed 6:00PM - 8:00PM
580-0 Design Thinking
- 20: Design Thinking - Tran Ngoc Ha - TBA
591-0 Special Topics
- 40: Strategic Creativity - Special Topics - Dyani Sivan Sexton - Wed 6:00PM - 8:00PM