Skip to main content

IMC Intensives (490-9-20)

Topic

Business Communication Intensive

Instructors

Laura Pigozzi
847/491-4560
555 Clark St., Room 237

Meeting Info

TBA: TBA

Overview of class

Business Communication teaches clear, effective, well-organized writing and speaking to inform and persuade audiences in workplace contexts and to achieve business goals. The content reflects necessary and increasingly complex communication skills needed for effective workplace communication and combines applied communication theory with praxis. The communication strategies and skills complement the existing IMC curriculum by teaching the communication and critical thinking skills that a career in Integrated Marketing Communications requires.