Corporate Storytelling (305-0-70)

Instructors

Denise Yammine

Meeting Info

Northwestern Qatar Room 3-203: Mon, Wed 8:30AM - 9:45AM (AST)

Overview of class

Builds on foundational knowledge acquired in pre-requisite courses. Designed to provide skills for developing effective communications messages on behalf of brands, commercial and non-commercial organization, and for integrating the messages into coherent institutional narratives. Hands-on exercises in writing and in using digital and traditional media for effective communications. Students develop personal and group portfolios to kick-start their careers.

Registration Requirements

• Prerequisites: STRATCOM 303‐0


• Open to sophomores and above


• Satisfies Strategic Communication Minor

Enrollment Requirements

Enrollment Requirements: NUQ: Students who have completed STRATCOM 303-0, sophomores and above