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Corporate Storytelling (305-0-70)

Instructors

Denise Yammine

Meeting Info

Northwestern Qatar Room 3-216: Mon, Wed 8:30AM - 9:45AM (AST)

Overview of class

This is an advanced, hands-on course designed to give students the skills to develop effective PR content and messages on behalf of brands, commercial or non-profit organizations. Brief interactive lectures are followed by discussion of case studies and numerous hands-on exercises. Students develop PR portfolios to kick-start their careers.

Registration Requirements


  • Prerequisites: STRATCOM 303‐0

  • Open to sophomores and above

  • Satisfies Strategic Communication Minor

Enrollment Requirements

Enrollment Requirements: NUQ: Students who have completed IMC330-0 or STRATCOM 303-0, sophomores and above